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Why Lush’s Sticky Dates Shower Gel Is Constantly Selling Out

Why Lush’s Sticky Dates Shower Gel Is Constantly Selling Out featured image
Lush
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In the likely case you’ve wandered through a mall in the States, you’ve probably found yourself drawn into a Lush store. Whether it’s the friendly staff inviting you in, the vibrant colors, or the delightful scents, Lush has its ways of getting our attention. Recently, however, you might have noticed that one of the brand’s cult-favorite products—Lush Sticky Dates Shower Gel—has been flying off the shelves even more frequently than usual. The reason? Love Island USA contestant Leah Kateb revealed it as a staple in her shower routine, causing the $13 product to sell out both in stores and online.

At the time of writing, all three sizes of Lush Sticky Dates Shower Gel—3.3, 8.4, and 16.9 fl. ounces—are out of stock. The brand has a note on its product page that says “fresh batch arriving soon.” While we impatiently await its return, consider Kateb’s glowing review: it “smells like everything good you can put together in this world,” making it a must-have if you’re a “vanilla girl.”

Leah Kateb’s shower routine

According to the brand’s website, its Sticky Dates-scented shower gel uses moisture-retaining organic date syrup, soothing sandalwood oil, and cleansing orange juice to hydrate and soothe your skin. And as promised by Kateb, it leaves a lasting, luxuriously sweet scent on your skin. (It also checks all her boxes when it comes to scent; she says gourmand fragrances are her thing.)

Shop the shower gel (when it’s back in stock, that is)

Lush Sticky Dates Shower Gel

BUY NOW – $13

In the comments section, fans have shared their love for the shower gel, too. One person wrote, “They NEED to make a whole sticky dates line,” which has since garnered nearly 4,000 likes. Kateb even replied, writing, “RIGHT I wish they had a lotion or a perfume of it.” Rather miraculously, someone claiming to be a Lush employee wrote, “I work at Lush and thank you for making Sticky Dates go viral. We are getting a body spray in Sticky Dates!” (NewBeauty has reached out to the brand to confirm.)

Since Kateb shared her TikTok video in March, it has gone viral, garnering nearly 10 million views. Among the other products featured in her video are the luxurious L’Occitane Shower Oil and, after showering, the EOS Vanilla Cashmere Body Lotion, which she adores for its scent. On days when she needs extra hydration, Kateb reaches for the ultra-nourishing Kiehl’s Creme de Corps Body Butter. Get a closer look at her shower favorites ahead.

Shop the rest of Leah Kateb’s shower routine

L’Occitane Cleansing And Softening Shower Oil With Almond Oil

BUY NOW – $29

Lush Sticky Dates
eos Shea Better Body Lotion for Dry Skin, Vanilla Cashmere

BUY NOW – $9

Kiehl’s Creme de Corps Soy Milk & Honey Whipped Body Butter

BUY NOW – $49

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