Purple Blush Is Trending—Here Are the Best to Buy

Honest Creme Cheek + Lip Color in Lush Lilac ($20)

This farm fresh cheek and lip color features multiple fruit extracts, including raspberry, blackberry and grape. Founder Jessica Alba says she loves how this product always gives her the right amount of flush.

Rare Beauty by Selena Gomez Soft Pinch Liquid Blush in Faith ($23)

Let’s face it, Soft Pinch is one of the most popular blushes on the market—just take a look at the over 6.5 thousand positive reviews on Sephora. This matte deep berry shade has all the magic of the favored formula with a bold take on color.

Tower 28 Beauty BeachPlease Lip + Cheek Cream Blush in Party Hour ($20)

This fun and flirty sun-kissed lavender pink, as Tower 28 calls it, is perfectly buildable, so you can adjust just how much purple pigment you want on your face. It’s really more of a tinted balm than a blush, so it’s packed with skin-loving ingredients like green tea and aloe vera extracts.

Keys Soulcare Sheer Flush Cheek Tint in Sensual ($22)

Ms. Alicia Keys’ brand put me on to purple blush last year. I was skeptical at first but when I put this shade on my skin, it was love at first swatch.

NUDESTIX Nudies Cream Blush All-Over-Face Color in Moodie Blu ($35)

Moodie Blu is a cool, deep eggplant color we’ve never seen the likes of in a blush before. Hot tip: it looks amazing on the eyes and lips as well.

Nars Blush in Aroused ($40)

This top-seller and TikTok-trending blush comes in a delightful deep burgundy berry shade. The powder is super fine, and the pigment is buildable, so you can create a handful of different looks with one shade.

About-face Cheek Freak Blush Balm in Score ($18)

This bright, bold blush transforms into a liquid when it hits the skin for a diffused, translucent finish. The Score shade is the perfect purple we never knew we needed.

Glossier Cloud Paint in Wisp ($20)

I’m a longtime Cloud Paint fan but new to the Wisp shade. The gel-cream formula is easy to apply and provides a natural-looking flush.

Danessa Myricks Beauty Vision Flush Blush, Eyeshadow and Lip Color in Grape ($20)

This Grape shade is capital p Purple. It’s especially perfect for a monochromatic look because it triples as blush, eyeshadow and lip color.

Fenty Cheeks Out Freestyle Cream Blush in Drama Cla$$ ($24)

It’s no surprise Rihanna’s Fenty would have a perfect purple shade of blush. This soft violet shade is sweat-resistant and super lightweight, so it’s in it for the long haul and a late night out.