The Best Celebrity Fragrance Lines to Shop Now, According to Data

Ariana Grande Fragrances

Ariana Grande launched her first fragrance back in 2017 and has never lost sight of her brand Ariana Grande Fragrances, no matter where her career has taken her, so it’s no surprise that Grande’s celebrity fragrance line is one of the most popular, with a monthly average search volume of 461.6K, according to SPATE.

Since 2017, Grande has launched an array of fragrances that have gone mega-viral amongst fans and fragrance lovers alike, with track-inspired scents like R.E.M. ($70) and God is a Woman ($60).

Billie Eilish Fragrances

Following Grande in popularity by search volume, according to SPATE, is Billie Eilish’s fragrance endeavor, which averages 155.5K searches per month. Billie’s first fragrance, Eilish ($52), launched in 2021. Since then, the “What Was I Made For” singer has added two other fragrances to the collection, Eilish No. 2 ($72) and Eilish No.3 ($72), which is a now sold-out, limited-edition scent. Fans of the brand love not only the alluring, sexy smell of each SKU, but they also love the signature bottle, modeled to look like a torso, making it a beautiful addition to any vanity.

Fenty Fragrance by Rihanna

While we typically associate the legend Rihanna with her industry-shaping Fenty Beauty, Fenty Skin and, most recently, Fenty Hair, searches are still up for Rihanna’s fragrances, with her line averaging 50.7K monthly searches this year, according to SPATE.

Fenty Fragrance stars traditional eau de parfum like the classic Fenty Eau de Parfum ($140) as well as innovative, updated takes on fragrances such as its  Parfum Solid ($68).

Britney Spears

For me, when I think of celebrity fragrance, Britney Spears is always one of the first to come to mind. While Spears’ fragrance line may not be the most recent or trendy of the celebrity perfume lines, it’s certainly a classic, and is still averaging around 41K monthly searches according to SPATE.

If you’re a fan of Britney’s iconic discography or a sweet scent lover, you’re destined to find your celebrity fragrance soulmate in Spears’ collection, whether it be Jungle Fantasy ($27) or Circus ($22).

Paris Hilton Fragrance

In a similar vein to Spears, legendary socialite and DJ Paris Hilton is another celebrity who has been in the fragrance world for quite some time, and her line is still a fan favorite, averaging 28.2K monthly searches this year according to SPATE.

Sabrina Carpenter

We’d be remiss not to mention some of the latest and greatest in celebrity fragrances, too. Our resident it-girl, Sabrina Carpenter, has been experimenting with fragrance throughout her career, and her most recent launch—Cherry Baby ($50)—brings her Short ‘n Sweet era into her perfume collection.

Orebella by Bella Hadid 

Bella Hadid’s Orebella rocked the celebrity fragrance world more than most, and fans and influencers alike can’t get enough of her innovative, skin-nourishing perfumes, all formulated without alcohol and elevated with essential oils and hydrating ingredients inspired by her familial heritage.