Out of Amazon’s Hundreds of New Beauty Arrivals—Buy These 12

When it comes to keeping up with the latest in beauty, a safe bet is to start on Amazon. Where else can you find a top-rated $2 lip liner and a $62 hair oil within seconds of each other? Amazon’s new arrivals section has all the latest goods, from legendary brands to the up-and-comers you should know about. So if your beauty stash is starting to feel a little stale, perusing Amazon’s newest additions should help. I went through hundreds of products that recently popped up on Amazon’s virtual shelves; these are 12 worth adding to your cart.

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Maybelline Lift Liner Lip Pencil ($7)

I have it on good authority that once you apply this smooth lip pencil, it doesn’t budge (but easily removable with micellar water when the time comes.) Available in 10 shades, all include moisture-locking hyaluronic acid and nourishing jojoba oil.

• BUY NOW – $7

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Redken Acidic Bonding Curls Leave-In Treatment ($38)

Curly and coily hair types are especially prone to breakage, so let Redken’s Acidic Bonding give your hair the extra nourishment it needs. Made with Redken’s Curl-Bond Technology (citric acid, urea, glycine), plus coconut oil, shea butter and avocado oil, this leave-in treatment detangles, protects against heat, conditions, and adds definition to curly hair.

• BUY NOW – $38

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LANEIGE Lip Glowy Balm in Vanilla ($19)

Two new flavors of Laneige’s famous lip balms are here—Sweet Candy and Vanilla—but if we had to choose one, we’re picking decadent vanilla.

• BUY NOW – $19

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Briogeo Style + Treat™ Yuzu + Plum Oil Hair Styling Sleek Stick ($23)

For a sleek style that’s flyaway- and frizz-free you have to have Briogeo’s new hair stick. Even in this summer’s sweltering heat and humidity it works wonders to deliver a glossy and polished style that holds all day.

• BUY NOW – $23

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Bubble Skincare Cloud Surf Water Cream Moisturizer ($15)

Bubble Skincare’s Cloud Surf Water Cream is enriched with lilac extract, hibiscus extract and celery seed extract to balance skin, help keep skin shine at bay, minimize the look of pores and gently mattify normal to combination skin tones.

• BUY NOW – $15

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e.l.f. Soft Glam Satin Foundation ($8)

This is the Goldilocks of foundation: a breathable liquid formula with medium coverage and a natural satin finish. Made with hibiscus and fruit extracts, it won’t clog pores or sit heavy on the skin. Choose from a whopping 36 shades.

• BUY NOW – $8

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Moroccanoil Treatment Purple Hair Oil ($38)

Blondes may have more fun, but the signature shade requires a bit more maintenance to keep it fresh. Enter Morroccanoil’s purple oil, a treatment that neutralizes brassiness and boosts shine and softness thanks to violet pigments, linseed extract and Argan oil.

 

• BUY NOW – $38

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L’Oréal Paris Infallible Up To 24H Wear Brow Lamination ($15)

Inspired by salon brow lamination treatments, L’Oréal’s at-home gel delivers the same lifting, fluffy, full brow look that’s sweatproof and leaves no residue or stick.

• BUY NOW – $15

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La Roche-Posay Mela B3 Gel Cleanser ($27)

Powered by Melasyl, the newest, exclusive La Roche–Posay ingredient, niacinamide and PHA, this exfoliating cleanser helps to visibly reduce dark spots in just four weeks, per the brand, and leave skin smoother and softer with each wash.

• BUY NOW – $27

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T3 Aire 360 Air Styler Blowout Kit ($300)

This recently launched set delivers professional-level styling and bouncy blowout curls with nothing but air. Suitable for all hair types, it includes four attachments, a storage bag (great for traveling) and has three heat settings and three speed settings. Our editor emphatically declares: “It’s worth the hype.”

• BUY NOW – $300

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Dr.Jart+ Ceramidin Skin Barrier Moisturizing Cream ($58)

According to the brand, this ceramide-rich cream instantly relives dryness and provides 100 hours of moisture after just one use. Bonus: Its smoothing formula beautifully preps skin for makeup.

• BUY NOW – $58

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Beauty of Joseon Glow Replenishing Rice Milk Toner ($20)

Beauty of Joseon is having a major moment thanks to their beloved sunscreens, but their range of skin-care products deserve a look too. This milky and moisturizing toner is made with rice amino acids to nourish oily and combination skin types while clearing clogged pores and treating acne.

• BUY NOW – $20